Outreach: LinkedIn and Email
Start conversations with the buyers you want, every week.
LinkedIn and email outreach to a list of the right buyers, run for you, in your voice.
Outreach for owner-run service businesses. We build a list of the companies you want to work with, write short personal messages, run them on LinkedIn and email, and hand you the people who want to talk.
Sound familiar?
Referrals are great. They are also not a plan.
Most of your best work came from someone who knew you. But referrals come when they come, and a slow month leaves you waiting for the phone.
Outreach gives you a steady way to start conversations with the buyers you choose, instead of waiting to be chosen.
What it does
Four things good outreach does.
1. Picks the right buyers
A list built around your best clients, not a bought list of everyone.
2. Starts real conversations
Short, personal messages that sound like you, not a sales pitch.
3. Uses both channels
LinkedIn and email work together, so the right people see you more than once.
4. Hands you warm leads
When someone wants to talk, they land on your calendar or in your inbox.
Why most outreach stalls
Sending more messages does not fix outreach.
Most owners have seen it go wrong: spammy blasts, a damaged email reputation, or a LinkedIn account that got restricted. The problem isn't outreach. It's outreach without the right list, your voice, or someone watching the results.
What we do differently
Careful, personal and measured.
- The right list. Built from your best clients and checked by hand before anything goes out.
- Your voice. Messages read like you wrote them, because you approve them.
- Safe sending. We protect your name, your LinkedIn account and your email reputation.
- Measured. Replies, calls booked and deals started, every month.
How we do it
Target it. Write it. Run it.
1. Target
We define your best buyers and build a checked list of companies and people.
2. Write
We write short, personal LinkedIn and email messages. You approve them.
3. Run
We run the outreach every week, read every reply and pass you the people who want to talk.
What runs every week
Set up once. Running every week.
- A target list of best-fit buyers, refreshed every month
- LinkedIn outreach from your profile
- A cold email program set up to protect your main email
- Every reply read, and the interested ones sent to you
- Calls booked onto your calendar
- A monthly numbers report in plain language
The numbers, every month
See which messages start conversations.
One report, in plain language: who we reached, who replied, who booked a call and which deals started.
If a message or a list isn't working, we change it and test the next one.
Your part
Thirty minutes every two weeks.
Approve the messages, take the calls, and tell us how they went. We handle the rest.
What you own
All of it. From day one.
Your list, your messages and every conversation. Nothing is locked inside our systems.
Next step
Start the conversations you want to have.
Book a 20-minute call. We will talk about who your best buyers are and whether outreach is the right next step.
Need your website and follow-up ready first? Outreach works best inside our Marketing Department, which gets the basics running before we reach out.
Looking for something else? See every service.