Leads, CRM and Follow-Up
Before You Buy More Leads: Three Questions to Ask First
Planning to get more leads in 2027? Answer three questions about the leads you already get first. From the November Bizbotweb monthly note.
Read MoreYour CRM Isn’t Broken. Your Lead System Is.
If leads keep slipping through your CRM, the software probably isn’t the problem. Here are the five decisions that turn a CRM into a lead system your team actually uses.
Read MoreWhat Happens After the First Call? A Follow-Up System That Doesn’t Depend on Memory
Good leads go cold after the first meeting when nobody owns the next step. Here’s a simple follow-up system that keeps every deal moving.
Read MoreThe Emails Your CRM Should Send Without You
Five emails every small business CRM should send on its own, from the first reply to the monthly newsletter, and how to set them up.
Read MoreNot Everyone Is Ready to Buy. Here’s What to Do With the Ones Who Aren’t.
Most of your leads won’t buy this month. Here’s how to sort ready from not-yet and keep the not-yet group warm without chasing.
Read MoreCustomer Segmentation for Small Business: Start With Three Lists
You don’t need dozens of segments. Start with three lists in your CRM and send each one the message that fits where they are.
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