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Work the Lead Till It’s Done
Why Most Follow-Up Fails You know the story: The team gets busy. Notes aren’t logged. There’s no structured follow-up sequence. Nobody owns the next step. The lead goes cold — not because they weren’t a fit, but because no one stayed warm. Here’s the real cost: Every warm lead lost in follow-up costs your business…
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Bizbotweb’s Move to Paducah, KY:
A New Chapter in Growth & Community At Bizbotweb, we believe in embracing change and growth—not just for our clients but for ourselves as well. That’s why we’re excited to announce our move to Paducah, Kentucky! This decision marks a significant step forward, not only for our team but for the businesses we serve both…
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Best & Worst Social Media Platforms for Your Business
When you start a business, creating a social media profile is one of the best ways to ensure your presence. Social media is an excellent way for businesses to interact with their customers. Sometimes companies stretch too far, creating too many profiles than are needed for their business. Not every social media platform is right…
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4 Types of Email Marketing & When to Use Them
Email marketing is an excellent way to streamline communication with your customers. It is extremely efficient and can lead to increased traffic to your website and sales, however, only if it’s used correctly. There are dozens of different types of email marketing campaigns, but there are four that stand out the most when it comes…
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Is Mobile CRM Important for Your Business?
Customer relationship management (CRM) has one clear and specific goal, to organize and streamline communication between customers and a business. It can collect data and information for the company to let them know how it’s running and improve sales performance. But is it important to use mobile CRM as well? Using mobile CRM can provide…
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Website Design: Creating a Sitemap
Crafting a Manual Sitemap for Wireframing and Web Development Guidance Creating a manual sitemap is a strategic website design and development step. It acts as a blueprint for your website’s structure, providing a clear guide for both wireframing stages and instructing web developers on the pages needed for construction. This approach ensures that every part…
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Inbound vs. Outbound: Navigating Marketing Strategies
In the ever-evolving marketing landscape, businesses constantly seek the most effective strategies to attract customers and drive sales. Two primary approaches have emerged at the forefront of this quest: inbound and outbound marketing. Each strategy offers unique advantages and challenges, and understanding their differences and how they can be integrated is crucial for any successful…
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The Power of Omnichannel Digital Marketing
In today’s fast-paced digital world, reaching your customers where they are is more important than ever. But what if “where they are” spans emails, websites, social media, and more? Trying to keep up can feel like juggling too many balls at once. That’s where omnichannel marketing comes in, and it’s simpler than it sounds. Imagine…
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