Our Process
1. Kick-Off and Strategy Planning
A personalized plan is developed with the client, focusing on their unique goals and market position. This plan includes keyword research, target audience definition, and competitive landscape analysis, ensuring the approach is adaptable and tailored.
2. Account Setup and Structure Optimization
Setting up new PPC accounts or optimizing existing ones. This involves structuring campaigns for optimal reach and conversion, utilizing data-driven insights to ensure high quality and targeted results.
3. Creative and Copy Development
We can show you how your website is doing and how to manage your SEO and oversee the results for your self. We also teach you basics and setup process for you and your team.
4. Targeting and Bidding Strategy
A comprehensive document outlining the approach to targeting (including keywords, demographics, interests) and bidding strategies to maximize ad visibility and ROI.
5. Launch and Monitoring
Official confirmation of campaign launch followed by an initial performance report, offering insights into early data and potential adjustments for optimization.
6. Ongoing Management and Optimization
Regular, detailed reports on campaign performance, including key metrics like click-through rates, conversion rates, and ROI. Reports should also include recommendations for ongoing optimization based on data insights.
7. Review and Strategy Adjustment
We can show you how your website is doing and how to manage your SEO and oversee the results for your self. We also teach you basics and setup process for you and your team.
8. Guarantee and Accountability
In line with the guarantee of measurable growth, a structured follow-up to assess whether goals have been met. If not, offer a detailed plan for strategy realignment at no extra cost, reinforcing accountability and commitment to results.
Learn more about PPC terms and acroynyms by visiting our Glossary.
Check out other services offered by Bizbotweb.
E-mail Marketing
E-mail marketing is a staple for an effective digital marketing strategy.
Social Media
Are you looking for a team to help set a baseline for social media efforts? We can create content and implement a regular posting schedule.
Blogs About Search Engine Optimization
